27 DAYS AGOΒ β€’Β 3 MIN READ

🍊 Lead Magnet Club #21: "time wealth"

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🍊Lead Magnet Club

each week you’ll get: βœ… breakdown of a highest-performing lead magnet βœ… 1 growth tactic, book, or framework worth checking out βœ… a free resource or giveaway, exclusively for club members!

hey club,

quick one this week.

what we cover:

β†’ dan's AI outbound email system (3,368 comments)

β†’ book: The Almanack of Naval Ravikant

β†’ πŸ†• time wealth club: first issue is live

β†’ intervals beta: january 15

β†’ founder note: leadshark calendar

let's get going.


🧲 lead magnet of the week

the AI outbound email system by @dantheirl

475 reactions β€’ 3,368 comments β€’ keyword: "OUTBOUND"

dan runs marvenn, helping B2B founders automate outreach. his post hit a nerve: "claude just automated 100% of our outbound email."

the offer: a complete implementation guide for AI-driven cold email that books meetings, not spam folders.

why it worked:

β†’ contrarian hook: "most people think AI outbound = spam emails that get ignored. they're right." he agrees with the objection, then flips it.

β†’ specific results: "100+ calls in 60 days for one client." not vague promises.

β†’ process over hype: he listed exactly what's inside: ICP identification, outreach angles, email openers, testing hooks, scaling ideation.

β†’ 24/7 system angle: "runs on autopilot" hits the dream of every founder drowning in manual outreach!

3,368+ comments from people who want to stop writing cold emails manually.

πŸ’¬ see the post β†’ linkedin.com/in/dantheirl​


πŸ“š book of the week

The Almanack of Naval Ravikant by Eric Jorgenson

naval ravikant is the founder of AngelList and one of the most followed thinkers on wealth and leverage. this book is a collection of his tweets, podcasts, and interviews.

one idea stuck with me:

"set an aspirational hourly rate for yourself. if doing a task would cost less than your hourly rate to outsource, outsource it."

naval suggests setting this rate high, like $1,000/hour or more. not because you're billing that, but because it forces you to value your time.

here's where it connects to lead magnets:

dan's post got 3,368 comments. imagine replying to each one manually. even at 2 minutes per reply, that's 112 hours.

at naval's $1,000/hour rate? that's $112,000 worth of time.

this is why automation matters. not to be lazy, but to protect your most valuable asset.

the same logic applies to meetings.

you can't take a call with everyone who comments on your post. you can't give your calendar away to strangers.

"your time is the only thing you can't buy more of."

naval would say: be very selective about who gets access to your time.

other books on naval: β†’ this is the only book, compiled from his public content with his permission. read it free at navalmanack.com​

​


πŸ“… intervals beta: january 15

intervals, the calendar tool i've been building, launches in beta on january 15.

if you're on the waitlist, you'll get early access.

if you're not, join now:

πŸ‘‰ intervals.so​


πŸ†• time wealth club: first issue is live

i've been thinking a lot about time lately.

not productivity hacks. something deeper: who deserves access to your time?

so i started a new newsletter: Time Wealth Club

it's for people who protect their time like it's their most valuable asset. (because it is.)

the first issue is live. subscribe and read the first posts here:

πŸ‘‰ timewealth.club​


🦈 leadshark update: API access + webhooks

for those who want to build on top of leadshark:

API access is now live for Pro+.

you can now programmatically:

β†’ pull post stats (impressions, reactions, comments) on posts

β†’ manage scheduled posts β†’ access your bookmarked profiles

β†’ create + edit your automations

β†’ enrich leads with basic data (experience, education, etc.)

webhooks too.

get real-time notifications when someone comments, clicks your link, or visits your profile. push data to your CRM, slack, Clay or anywhere else.

also: native Kit integration for LeadShark Pages

if you use Kit (formerly ConvertKit), you can now connect it directly to your leadshark pages. capture emails, qualify leads, then sync to your email list automatically. and create fully automated email nurture sequences!

πŸ‘‰ leadshark.io​


πŸ’¬ note from the founder

i’ve gotten a lot of reactions to the new thing i’ve been building.
yes, the calendar one.

some people said it feels like a detour.
others said the space is β€œtoo competitive.”
some asked why not just use calendly and move on.

here’s the honest reason it exists.

i kept seeing the same pattern among leadshark users:
​
they’d run a great lead magnet post
automate the DMs perfectly
deliver the resource instantly

and then… drop a raw calendly link.

that’s where the system broke.

the real goal was never comment β†’ dm.
it has always been comment β†’ booking.

but a normal calendar does one thing:
it gives everyone access to your time.

no context, no qualification (ICP-filtering), no signal of intent.

so i started building what leadshark was missing.

which originally was just β€œleadshark calendar”:
-connects to google or outlook directly
-only proposes times to high-intent, high-fit leads in DMs

no more cold calendly link drop in DMs.

over time, it became something bigger:
​a boundary layer between interest and access.

that’s what intervals is.
and why it needs to exist separately as well.

if leadshark turns attention into conversations,
the calendar turns conversations into the right meetings.

and protects your time against the wrong ones.

more on that very soon!


onwards,

β€‹πŸŒ€ ruzgar​


ps.

know someone who might find this useful?

β†’ forward this to a founder who needs lead magnet help

β†’ share timewealth.club with someone who values their time

β†’ send intervals.so to anyone tired of calendar chaos

🍊Lead Magnet Club

each week you’ll get: βœ… breakdown of a highest-performing lead magnet βœ… 1 growth tactic, book, or framework worth checking out βœ… a free resource or giveaway, exclusively for club members!